D-AD(Decentralized Advertisement) -Data Selling Market Using Data Ownership. YourD's first service : ZK Ads Protocol for Web3

Thank you for the information. Good luck for hackathon!

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Gracias por su información tan detallada, tengo otra pregunta:
¿ En cuanto a los editores, serían personas que reproducen vídeos, redactan posts, etc.?
¿Cómo generarían ingresos y deberían abonar alguna cuota?
Gracias.

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We will inform you as soon as the demo video is uploaded.

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  1. We do not believe that traditional web-based advertising will disappear. However, we think that a new form of advertising is necessary based on the upcoming data laws. We will provide both CtoC and BtoB services. It will only be supported by websites that support YourD’s authentication system using webauthn, and traditional web-based advertising can be maintained on those websites. Let me give you an example scenario. If a user is browsing a website that is linked to YourD, the user can receive that advertisement through the YourD app or desktop app.

  2. In fact, this is basically the information that we use to provide personalized services for our users. However, we do not mention this publicly, and it is up to the users to decide what information to provide when the service is actually launched. The algorithm’s dataset may vary depending on the user.

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Nice to meet you too. Welcome and thank you for reaching out! Let me know if you need any further assistance.

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Nice to meet you too. Welcome and thank you for reaching out! Let me know if you need any further questions.

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Nice to meet you too. Welcome and thank you for reaching out! Let me know if you need any further assistance.

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Nice to meet you too. Welcome and thank you for reaching out!
Let me know if you need any further assistance.

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Thank you. Feel free to ask if you have any questions.

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YourD does not have editors as a basic structure!! Our business model is not about taking all the money from advertisers, but about earning money by using consumer information. However, we have not yet considered editors. Instead, we plan to provide users with tools or templates to easily create ads.

If we create a community, advertisers and editors can be matched. It’s like when uploading a video to YouTube and entrusting it to an editor!

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Gracias por la respuesta, sería también útil considerar más adelante el tema editores.

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¡Gracias por tus comentarios! Siempre puedes preguntarme o hacer sugerencias si tienes algo en mente.

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Gracias a ti, lo tendré en cuenta.

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Greetings @jrbr7282 ! Your project seems to be missing details on:

DoraHacks Project Link:
Project Test Instructions:
Smart Contract Links:

Please add them to your project. Thank you!

I really live love project on ZKP i was part of ZKU @Harmony and the tech is for the future. Please note that zero knowledge proofs are not 100% secure proof and works on reduced probability but on possible quantum computong only STARKS might survive. Congrats on the project it looks like a good niche for developing this kind of tech. Can you provide the Verifier contracts? What are you using for the frontend?

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We have used Bellman or Arwork to create circuits and implemented pairing in Rust for faster processing. On the other hand, for Tron, we used DSL to create circuits, and to optimize speed, we deployed pairing off-chain instead of on-chain.

As you may know, STARK is a time-consuming zero-knowledge proof protocol. While there are concerns about post-quantum cryptography (PQC), it is not feasible for quantum computers to solve all ECC within a short period of time. However, there is a possibility of decreasing utility. Therefore, we are still considering PQC, but we believe it is not necessary at this point.

The important point here is the utility of applying zk. ZK has meaning in itself, and the conclusion is that if we need to use zk while balancing security and speed, using zk-SNARK is the best solution. Additionally, we are considering zk-Boo, which is a zk-proof that excludes pairing for faster processing. If given sufficient funds and resources, we would like to implement a curve and zk-protocol that is optimized for our service.

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Hi @jrbr7282 Thank you for submitting another project to S4 Hackathon!

I was curious about D-AD, specifically about how does D-AD ensure that personal data is not collected while still allowing advertisers to target their ads and how does the ZKP using the device of the user works to keep decentralization?

@EMerchant
Our D-ad service consists of YourD, a W3C DID and wallet service. Based on the SSI establishment as specified by W3C, we provide individual control over personal information. To achieve this goal, we offer the concept of selective disclosure, which can be realized through two encryption protocols: zero-knowledge proof (zkp) and cl signature. Using zkp, a verifier cannot obtain specific information contained within it. For example, if you use age verification to purchase alcohol, you must be over 19 years old. However, with zkp, we cannot know exactly how old you are. What the verifier can confirm is that you are an adult over the age of 19. We have designed a specific circuit and algorithm, and a certain amount of preprocessing is required to make this information available for use. During this process, an unbreakable hash is generated, and the only information that can be known to the parties involved is that specific information has met certain conditions. The verifier cannot obtain any information through this process. However, you will receive advertisements matched to your personal information. This means that you will receive advertisements that utilize sensitive information without leakage of your personal information. In return for utilizing your information, we will pay you for viewing advertisements. Here, you pass an unbreakable hash value, and no one can decipher what that value is. This is our technology, and we will utilize it to realize the digital ownership revolution, which is the essence of web3. We will provide B2B services to enable this, and the Mushroom project is another service that utilizes the YourD service. YourD can be applied to all applications and can be converted to a DApp.

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Wishing you all the best as voting has already started.

Can anyone earn from the D-AD services without necessarily being a content creator?

@Nana66419 Thank you for your interest. Even regular users who are not content creators can earn money by simply watching advertisements.

Why should users be rewarded?
Personal data of regular users is verified without collecting any data using Zero-Knowledge Proof (zkp) and used for targeted advertisements. Users will be compensated for this.

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