Project Name: InsightX Project Track: Web3 Team Name: InsightX Team Member(s): 1 DevPost Project Link: DevPost Project Project Goal:Bridging Brands and CrowdSource Insights in Real-Time with AI and Web3 Project Value: A decentralized insights marketplace offers transparency and authenticity for trading insights. Token based monetization influences web3 community to actively engage in solving business insights needs for brands.
Enable finance inclusion for certain regions like middle income countries where they can add value and get incentives.
There are many research data and business insights are in demand in middle income regions. Various consumer surveys, employment surveys, product-market fit etc.
InsightsX will be a really good opportunity for people living in those regions to earn extra cash by capitalizing their knowledge, experiences, opinions and feedbacks etc.
Web3 community is ideal to Create a resourceful and quality survey audience panels.
Develop a SmartContract with solidity that can handle decentralized marketplace features. Listing, buy and sell insights.
Saving insight meta data such as business topic, objectives and responses in cloud storage. We used TiDB serverless DataBase
Intuitive, simple and easy use UI/UX
Hosting a project on cloud. We used azure app service
Users can capitalize / monetize their industry expertise by creating polls that generate critical insights for brands. Then list them in a marketplace. The demand for insights continuously driven by data driven economy where brands, SME sectors frequently in need to valuable and fresh business insights.
Milestone 2
Later project will be extended to complete business insights suit. Well sophisticated respondent fraud detection rules to be integrated to enhance the quality of the insights.
Comprehensive surveys with multiple question types and question workflows to be introduced.
How does InsightX leverage AI and Web3 technology to enhance the process of gathering and trading business insights?
We use generative AI to create most suitable polls/ surveys for the given business research requirement. Generative AI will be used in analyzing data and extract business insights as well. We leverage web3 to create a decentralized insights market place to trade insights. More transparency and engaging web3 community.
What steps are involved in creating and listing a poll on the InsightX platform, and how do these steps facilitate user engagement?
visit website
Connect tronlink wallet
Create Poll - Add required fields such as business topic and objectives/ purpose
List Poll by completing wizard adding target audience, sample size and price
If you are interested in discover insights, explore market place and buy
In what ways does InsightX aim to promote financial inclusion for middle-income countries through its decentralized insights marketplace?
There are many research data and business insights needs in those regions. In consumer surveys, employment surveys, product-market fit etc etc. InsightsX will be a really good oppertunity for people living in those regions to earn extra cash by capitalizing their knowledge, expereinces, opinions and feedbacks etc.
Hope this helps! Do not forget to try our platform, cheers!
How will you ensure the safety of data
We are experienced in Market Research(MR) technologies, building products to uplift MR industry landscape. We follow required data security and protection standards to compliant with GDPR. Our platform data are saved in either Azure or AWS following highest level redundancy, backup policies security standards.
*Is there any measures in place to decrease the risk of unbalanced date due to self selection.
Yes we do have and planning to implement in milestone 2. In the data collection process ( answering polls or surveys ) we usually apply trust scores for respondents. Trust score are constructed based on certain rules considering respondent’s behavior, the way they interact + underline tech measures such as device identifiers, geo location data etc.
These trust scores helps us identify fraudulent, fake or spam responses to enhance the overall data hygiene.
You are welcome to the hackathon session 7
I have read your project and I find it difficult to understand what your project is offering. I need clarity on this;
By monetizing insight, do you mean users getting paid for offering businesses idea to grow their business?
If the above is correct, how do you plan to measure the value of business ideas given by the users?
1. By monetizing insight, do you mean users getting paid for offering businesses idea to grow their business?
Not business ideas. But business insights!
Brands look for quick/fast and fresh insights to keep relevant to consumers. For an example assume your looking to open a new pet store in ABC city. Before that to avoid the risk you need to get a reasonable insight whether it is the right decision. You have no time or resources to run a survey and find it. So thats where insights marketplace is useful. Assume you come to our platform and discover any insights available such as # of pet clinics or # of other pet stores started recently or how many of them closed down in recent couple of yrs?
A smart user can identify these potential business insight needs, create them and monetize via insightX.
2. If the above is correct, how do you plan to measure the value of business ideas given by the users?
Not the business ideas Pls refer to my answer to Q1.
It must be the credibility of insights. Well, like I explained in one of my replies we are employing fake detection algorithm to avoid survey fraud.
In the data collection process ( answering polls or surveys ) we usually apply trust scores for respondents. Trust score are constructed based on certain rules considering respondent’s behavior, the way they interact + underline tech measures such as device identifiers, geo location data etc.
These trust scores helps us identify fraudulent, fake or spam responses to enhance the overall data hygiene.
How are this ideas going to be paid for?
Not the business ideas Pls refer to my answer to Q1.
Creative users can set a price point for their business insights.
Welcome to Grand hackathon S7
I think consumer has alots of role here, Imagine users created and insights and listed them no visitors it will seems like waste of time, so do you any plans to market and drive traffic to the platform? Do have any plans for extensive teaching s/education about insightX ?
I think consumer has alots of role here, Imagine users created and insights and listed them no visitors it will seems like waste of time, so do you any plans to market and drive traffic to the platform? Do have any plans for extensive teaching s/education about insightX ?
We have extensive experience in building Market Research(MR) Technologies and working with MR companies. Driving traffic to the website is a one option and there are many other avenues to get quality responses. Like focus groups in social media, Audience Panel companies, via field agents etc etc.
What is more important is to ensure authenticity and the quality of the respondent/response. Like explained in one of my replies above there are comprehensive algorithms to detect fake/spam answers or synthetic data. We are employing them to make sure highest level data/insight hygiene standards.
Welcome to hackathon season 7
With your emphasis on middle income countries as the people your project is most suitable for, how do you plan to onboard this users to use your platform?
What strategies will you use to make your platform easy to use for this users who most of the people there lack prior knowledge of Web3 technology?
With your emphasis on middle income countries as the people your project is most suitable for, how do you plan to onboard this users to use your platform?
Sorry if we mislead. InsightX is a globally scalable solution. Supporting financial inclusion for middle income regions is a one good outcome and proposition. Research requirements are keep rising. Assume your living in a first world planning to start a business in India, Thailand or Vietnam. One of the critical need is feasibility research where you need to conduct using locals in target country. InsightX will create a new opportunity for locals to capitalize their experiences, knowledge and opinions and earn crypto incentives.
What strategies will you use to make your platform easy to use for this users who most of the people there lack prior knowledge of Web3 technology?
Well I do not quit think, end-users must understand the underline technology to use an app to solve a pain point. Good example is Uber. Uber + Many other Taxi apps became very popular among trishaw drivers, scooter communities etc very quickly as the pain point was real and solution is clear.
Insights is also same. We have a strong business case that solves a real pain point where users have a reason to adopt.
Thank you for correcting my misconception. Your response pointed all the necessary things I need to know about what you are building. Now I want to ask;
Have you considered adding a review or verification process for insights before they are sold. If yes, who will handle that?
1. Have you considered adding a review or verification process for insights before they are sold. If yes, who will handle that?
Yes absolutely. Buyer must see the total number of responses, detailed view of meta data analytics to ensure insights are authentic and real (Trustworthy ness ). We have very strong proprietary fake detection algorithm to flag fake responses. If your keen to learn more, Im happy to have a 1:1 call to explain further.
