My question to team Glenx is what measures does Rosper take to foster meaningful and long-lasting relationships between brands and influencers on its platform, beyond just facilitating initial collaborations?
5 Likes
To mitigate potential fraudulent activities within the Rosper ecosystem, we have implemented a structured payout system where disbursements occur over predetermined intervals. Compensation is meticulously determined based on an in-depth analysis of content performance, among other criteria. Any losses incurred will be recouped from subsequent payouts if fraudulent behavior is detected. Moreover, we will enforce temporary restrictions and possibly permanent bans on the implicated accounts to uphold the integrity of our platform. This robust framework ensures a secure and fair environment for all participants, fostering trust and reliability within the Rosper community.
3 Likes
User testing for the platform has not been conducted at this stage; however, we have engaged in an extensive analysis of the market and other significant determinants, including insights from the user bases of major social media platforms. This comprehensive assessment gives us confidence that Rosper will effectively fulfill its intended role within the community. We anticipate the platform will facilitate social growth by mitigating various disparities and barriers.
2 Likes
Once again, welcome to Tron Hackathon season 6. Over time the issues of security still remains a threat to blockchain. They security measures adopted by your project, to what extent are users guaranteed that their funds are secured while utilising your platform?
2 Likes
Your projectâs mission to democratize influencer marketing and empower both emerging influencers and small brands is a wonderful one. Can you highlight on how Rosper plans to lower the barriers to entry for emerging influencers?
Additionally, what specific features will your project offer to assist small brands in adopting sophisticated marketing strategies typically reserved for larger enterprises?
1 Like
Once again, welcome to Hackathon Season 6, I must commend the fact that you got your project update sent in just in time. From my read, I see this is a comprehensive platform aimed at revolutionizing influencer marketing by making it more accessible to rising influencers and small brands.
Interms of monetization, does Rosper fee structure adequately balance the needs of both influencers and brands while ensuring profitability?
2 Likes
Thank you for replying to me, are you going to be involving community to report bad activities in the platform, thank you
2 Likes
welcome to this hackathon season 6. Democratizing the influencer marketing is indeed a commendable effort to level the playing field for emerging influencers and small brands but in ensuring that the best individual is selected for the job, what factors will the matchmaking algorithm consider in matching the best fit between brands and influencers?
1 Like
Rosperâs marketing strategy will incorporate the airdrop approach, leveraging the influential power of prominent content creators and brands who engage with our platform. These influencers will participate in in-app promotional activities, including reward-based tasks and credit-earning opportunities, to enhance visibility.
Additionally, we will actively foster community engagement and raise awareness through Rosperâs social media channels, ensuring a comprehensive and dynamic marketing outreach.
1 Like
To cultivate enduring relationships between brands and influencers on Rosper, our platform employs a multifaceted approach designed to enhance continuous engagement. Influencers have the capability to curate a favorites list of brands on their profiles, which enables them to receive notifications about brand updates, including new product launches and campaign opportunities. Conversely, brands are equipped with tools to proactively reach out to influencers by sending them targeted updates and invitations to participate in new campaigns. This reciprocal communication framework is intended to strengthen the connections between brands and influencers, fostering sustained collaboration and mutual growth over time.
1 Like
This is a very nice and commendable approach. I am rooting for you.
2 Likes
We are delighted to participate in TRON Hackathon S6. Regarding our approach to facilitating collaborations between emerging influencers and brands, the process is designed to be both inclusive and performance-driven. Brands will initiate by listing their campaigns on our platform, allowing any interested influencer the opportunity to engage with these campaigns. Following the campaign period, the performance of the content created by the influencers will be meticulously analysed. Based on this analysis, payouts will be disbursed. This model enables even nascent influencers to forge associations with their preferred brands, thereby democratising access to major marketing collaborations.
1 Like
Hi Okorie! Hope you are doing well.
(Ans1) Campaigns on Rosper will be orchestrated in a non-traditional format where influencers have the autonomy to select from an array of brand offerings, while brands may also extend invitations to influencers of their choosing. Participation remains at the discretion of the influencers, emphasizing performance-based compensation over traditional metrics such as follower count. The allocation of a brandâs promotional budget will be contingent upon the level of engagement generated, ensuring that resources are distributed in proportion to campaign effectiveness. This strategy allows for a dynamic and meritocratic engagement between brands and influencers, tailored to optimize mutual benefits and audience relevance.
(Ans2) Rosper is founded on a principle that eschews pre-determined payouts, allowing influencers of all scales to produce content for brands without necessitating direct personal interactions. Compensation is determined by the performance of the content rather than prior agreements. In the event of disputes concerning campaign deliverables or performance metrics, Rosper will implement a transparent and structured resolution process. This approach ensures fair adjudication based on quantifiable data, thereby safeguarding the interests of both parties and maintaining the integrity of the platformâs collaborative ecosystem.
(Ans3) Rosper is committed to expanding its integration capabilities with additional prominent e-commerce platforms that align with our operational framework. Our strategic expansion efforts will target platforms that are compatible with our technology and business objectives, ensuring a seamless extension of Rosperâs functionality across diverse digital commerce environments.
1 Like
alright, I hope you put these to work even after the hackatron
Thank you for this response on how you planned to facilitate this collaboration. Your approach on this sound both innovative and inclusive. I will like to know the strategies you plan to adopt in attracting and onboarding both emerging and established influencers to your platform?
Additionally how will you differentiate yourself from existing influencer marketing platforms to attract a diverse pool of influencers?
1 Like
Upon initiating a campaign on Rosper, a brandâs total budget will be allocated to a designated pool, with disbursements contingent upon verified engagement within the system. This mechanism ensures the optimal utilization of the promotional budget, directing funds exclusively to influencers who demonstrably drive traffic to the sponsored product. From the influencersâ perspective, compensation will be dynamically aligned with real-time performance metrics, rather than relying on pre-existing, unvalidated follower statistics and reach. This approach rewards influencers based on tangible impact, promoting equity and efficacy in campaign outcomes.
1 Like
Rosper is set to actively incorporate community engagement to foster decentralisation and uphold democratic principles within its ecosystem. These communities will be empowered to identify and address issues ranging from minor bugs to the proposal of new guidelines, ensuring continuous improvement and responsiveness to user needs.
1 Like
Rosper is committed to enhancing inclusivity by eliminating selective policies in its campaigns. To facilitate this, the platform will introduce an in-app currency, âRosbucks,â which will be expended upon campaign application. Influencers will receive an allocation of Rosbucks at a predetermined minting rate, encouraging judicious selection and strategic decision-making. Additionally, the platform will tailor search functions and recommendations according to the specific niches of brands and influencers, thereby optimising the alignment between the two.
1 Like
Your approach of allocating a brandâs total budget to a designated pool and disbursing funds based on verified system engagement is a strategic way to ensure that the promotional budget is used optimally and that funds are effectively directed to influencers who drive traffic to sponsored products.
How do you check engagement inside the system to guarantee that monies are disbursed accurately and fairly to influencers?
Thank you for reply to me, I want you to tell me will you have special channel for community discussion, thank you